DTI’s DISKWENTO CARAVAN INVADES IGACOS

With the aim of bringing affordable goods to the masses, DTI Davao del Norte Provincial Office in cooperation with the City Investment and Tourism Office conducted a Presyo Diskwento Caravan at the Freedom Park, Peñaplata, Island Garden City of Samal during the 17th Araw ng Samal on March 7, 2015. The event was held in partnership with NCCC Department Store, Samal Central Warehouse and LYR Marketing Corporation who provided the goods put on sale during the event. Consumers were able to enjoy up to 20% discount on homewares, apparels and grocery products. Home appliances and motorcycles were also offered for up to 5% discount. Samaleños also enjoyed free haircut, massage and manicure upon presentation of an official receipt from participating stores. A total of 10 local barbers, masseurs and manicurists joined the event and provided their expertise. Roughly 3,300 people benefited from the activity with aggregate sales of Php 950,000.00 Presyo Diskwento Caravan is another advocacy long conducted by DTI to promote consumer welfare by selling goods to consumers at discounted prices through partnerships with big retail and manufacturing firms in the country. DTI Davao del Norte has already conducted a total of 13 Presyo Diskwento Caravans since 2012 benefiting more than 12,000 consumers and generating almost Php4million in sales.